As 2023 comes to a close, Google has revealed what captured the world’s attention in its “Searches of the Year.”
From cultural highlights to global tragedies, here’s a look at Google’s top search trends of the year.
The ongoing war between Israel and Hamas dominated news searches in 2023, reflecting global interest in the geopolitical events that marked the year. Followed by questions about the submarine heading to the Titanic and the devastating earthquakes in Turkey and Syria.
Buffalo Bills safety Damar Hamlin has emerged as the hottest trend following his incredible comeback from an on-field cardiac arrest. Followed by actor Jeremy Renner, who survived a serious accident with a snowplow.
Barbie conquered movie searches, followed by Barbenheimer’s “Oppenheimer” and the Indian thriller “Jawan.” On TV, “The Last of Us,” “Wednesday” and “Ginny and Georgia” dominated the trends.
The most searched song was “アイドル (Idol)” by Yoasobi, followed by “Try That In A Small Town” by Jason Aldean and “Bzrp Music Sessions, Vol. 53” by Shakira and Bizarrap.
Bibimbap took over recipe searches, while Inter Miami CF, home of Lionel Messi, led sports team trends. In the United States, questions about the cost of eggs, Taylor Swift tickets and bottles of sriracha have intrigued consumers.
This is just a glimpse of Google’s global trends for 2023. If you want to further explore country-specific trends or rediscover trends from past years, you can do so in Google’s “A Year of Research” archive.
As 2023 comes to a close, Google has raised the curtain on the most significant searches of the year for Italy too, providing an in-depth look at the trends that have captured the attention of Italians.
Here are the most interesting rankings
Notable Characters:
Intriguing TV Series:
Song Lyrics That Have Impressed:
Unique Style Guide:
Goodbyes that Moved:
Highlighted Actresses and Actors:
Meanings That Generated Curiosity:
Curiosities about Specific Concepts:
Films That Fascinated:
Musical Voices That Have Enraptured:
Delicious Recipes:
Questions of greatest interest:
Note: Data was collected by Google from January 1 to November 27, 2023.
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