URLs (acronym for Uniform Resource Locators ) are web addresses that uniquely identify resources on the Internet. In their simplest form, URLs are the path that guides users and search engines to specific web pages. Optimizing URLs is essential to improve a website’s positioning on search engines and facilitate the user experience. The elements of…
Google has announced the implementation of a new policy aimed at enhancing its ability to provide high-quality and relevant information during “ Sensitive Events ”. Starting in February, Google will introduce a new policy called “Sensitive Events” in the AdMob and AdSense guidelines . Why it is important? Non-compliance with policies without Google’s approval could…
Google has revealed several new features coming to Android users, including easier sharing between Android devices. At CES 2024, Google announced several new Android features that will excite smartphone enthusiasts, including a Quick Share feature across all Android devices, the expansion of Fast Pair to Chromecast and other Google TV devices, and the ability to…
Greater clarity on notifications of changes to Google Google recently provided more details on the JobPosting structured data guide , offering clearer guidance on how to send notifications of changes to web pages and keep the search engine informed about new pages. Updated guide for job offers The updated guidance aims to change the requirements…
On January 9, 2024, Google announced it would shut down websites created through Google Business Profiles , requiring businesses to rebuild their sites using alternative platforms by March. Deadline imminent Starting in March, websites created through Google Business Profiles will be disabled, and visitors who attempt to access them will automatically be redirected to your…
2024 has arrived and with it the traditional time for reflection and setting new goals for the year ahead. According to Google, there are four major trends emerging from this year’s New Year’s resolutions, and they include crucial aspects such as health , financial savings , travel and sustainability . Google Trends expert Sarah Armstrong…
As 2023 comes to a close, Google has revealed what captured the world’s attention in its “Searches of the Year.” From cultural highlights to global tragedies, here’s a look at Google’s top search trends of the year. War at the Top of the Trends The ongoing war between Israel and Hamas dominated news searches in…
Mountain View December 8, 2023 – Google is at the center of an artificial intelligence controversy after admitting that a Gemini AI demonstration video was doctored to exaggerate the capabilities of competitor GPT-4. On Wednesday, Google released a demonstration video titled “Hands-on with Gemini: Interacting with multimodal AI,” which appeared to showcase the new Gemini…
A client asked me what Core Web Vitals are and why they are so important. To respond to him and to anyone who needs more information on this topic, here is a complete guide, hoping it will be useful to those who read it. Let’s explore the Core Web Vitals together, the key performance indicators that directly influence…