Seo Blog. Blog of articles and SEO tips inspired by our Search Engine Optimisation procedures applied to our customers
Guest posting, or ‘guest publishing’, is an intrinsic practice of the modern digital landscape, playing a crucial role in building a robust and authoritative online presence. In the context of digital marketing, this strategy not only offers a vehicle for sharing knowledge and experience, but is also an effective tool for increasing online visibility and…
Navigating the Information Ocean: How to Avoid Being Shipwrecked by Hallucinations, Duplicates and Fake News We live in an era where access to information is faster than ever, thanks to the power of technology. However, this easy access has created a saturated online environment, where erroneous, false or misleading news spreads rapidly, jeopardising the quality…
The Meta Description is a little gem in the sphere of SEO, a seemingly modest element but with a significant impact on online visibility and user experience. In this article, we will explore the meaning, importance and value of an effective Meta Description and understand why SEO professionals continue to give it great importance. What…
In the vast landscape of search engine optimisation (SEO), the position of a website in search results plays a key role in determining traffic and engagement. Among the many factors influencing the success of a website, the correlation between the position in search results and the Click-Through Rate (CTR) is an aspect of considerable importance.…
Search engines have become a fundamental part of our daily lives. They help us find information, answer our questions, and guide us through the ocean of data available online. In this article, we will explore the world of search engines and discover the best alternatives to Google. Do you want to position your website on…
What is the Google SERP? What is the SERP? It stands for Search Engine Results Page, which in Italian is translated as ‘Pagina dei Risultati del Motore di Ricerca‘. It is the web page displayed by a search engine when a user performs an online search. For seo consultants, it is important to place the…
