Meta announces new AI-powered search engine to compete with Google and Bing and revolutionize online search.
In an announcement that aims to change the landscape of online search , Meta has revealed plans to develop an artificial intelligence -powered search engine . The project aims to challenge giants Google and Bing by offering a more personalized and intuitive search experience for users, according to a report from The Information.
Meta’s new search engine doesn’t just follow the traditional link -based model : using advanced Natural Language Processing ( NLP ) techniques, the system will understand the user’s intent to provide direct and detailed answers, turning the interaction into a personalized dialogue. Meta hopes to use its expertise in machine learning to offer relevant and tailored results for each user.
Meta’s goal is to create a search that feels like a conversation. As Meta’s CTO explained , the new system could redefine online interaction with content: “We want search to be intuitive and personalized , like talking to a friend. We believe that artificial intelligence has the potential to reinvent the way we consume content.”
It is no small challenge to compete with Google and Bing, the undisputed leaders in the sector. To succeed, Meta will also have to address sensitive issues such as privacy and data security. Success will depend on the ability to reassure users about the responsible management of their data.
The new search engine could be enriched with data from Facebook, Instagram and WhatsApp, allowing Meta to offer an experience that integrates social media, messaging and search into a single ecosystem. This could be a unique advantage, capable of providing even more relevant search results .
With this move, Meta is positioning itself as an innovative force in the search industry, responding to a growing demand for alternatives to traditional search engines. This challenge to the entire industry could lead to a new era of intelligent search .
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